Marketing models

QRコード(所蔵情報)

フォーマット:

図書

責任表示:

Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy

言語:

英語

出版情報:

Englewood Cliffs, N.J. : Prentice-Hall International, c1992

形態:

xv, 803 p. : ill. ; 25 cm

著者名:

書誌ID:

BA20493640

ISBN:

9780135619292 [0135619297]

子書誌情報

所蔵情報

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詳細

主題:	Marketing--Management
分類・件名:	LCC : HF5415.13 DDC : 658.8 LCSH : Marketing -- Management
LCCN:	91034512
注記:	Includes bibliographical references (p. 715-776) and indexes.
TTLL:	eng

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3 図書 Marketing management Kotler, Philip, 1931- Prentice Hall	9 図書 Marketing management : analysis, planning, implementation, and control Kotler, Philip, 1931- Prentice-Hall
4 図書 A framework for marketing management Kotler, Philip, 1931- Prentice Hall, Pearson Education International	10 図書 Kotler on marketing : how to create, win, and dominate markets Kotler, Philip, 1931- Free Press
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